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Case Study

Trial by fire for the California State University San Marcos PR team

Find out how CSUSM handled its crisis communication with Presspage.
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Case Study

Trial by fire for the California State University San Marcos PR team

Find out how CSUSM handled its crisis communication with Presspage.
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Case Study

Trial by fire for the California State University San Marcos PR team

Find out how CSUSM handled its crisis communication with Presspage.

The public relations guide to Crisis Communications

PP Hero Full Platform

The public relations guide to Crisis Communications

PP Hero Full Platform

Case Study

Trial by fire for the California State University San Marcos PR team

Find out how CSUSM handled its crisis communication with Presspage.

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Case Study

Mercedes-Benz: Faster PR, less manual work

How Mercedes-Benz Poland built a simpler, more efficient workflow for sharing brand stories.
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When their global PR system was phased out, Mercedes-Benz Poland seized the opportunity to level up their newsroom.

With Presspage, publishing got faster, the workflow got simpler, and every release landed right on brand.

We were used to having to do a lot of things manually. Right now we can just easily create a release and publish it directly on our website.
Jarosław R. Morawski
e-commerce & CRM, Mercedes-Benz Poland
Scared_PP

BEFORE Presspage

Slow publishing, avoidable errors

  • Each article had to be uploaded manually.

  • Layout checks and fixes every time.

  • Mistakes happened easily.

Happy_PP

AFTER Presspage

Fast workflows, consistent results

  • Releases publish straight to the homepage.
  • No more hand-tagging or layout formatting.
  • One template, brand-aligned from day ones.

A new way of working

The old system was complicated, slow, and full of friction. Teams needed a tool they could actually use — without all the manual steps slowing things down.

Read more

Mercedes-Benz Poland’s local team was left to find their own solution when the global platform ended. With Presspage, they now manage everything in-house, from creating releases to publishing them live. The process is fast, clean, and easy to learn.

  • Local control without workarounds.
  • No more back-and-forth with external tools.
  • Fast rollout, fully on brand.

 

“The old system was non-intuitive and complicated… we did a lot of manual work. Publishing a press release took a lot of time and mistakes were easily made."

Jarosław R. Morawski
e-commerce & CRM, Mercedes-Benz Poland

Time-saving workflow upgrades

Releases now show up where they should — without extra formatting or manual tagging. Just create, click, done.

Read more

Before Presspage, content had to be moved manually from the corporate site. The team spent time fixing layout, uploading files, and linking content manually. Now, articles go live automatically — and tagging is handled with a few clicks.

  • News goes straight to the homepage.
  • Tags and categories update automatically.
  • No more uploading every file by hand.

 

“Before, I needed to transfer the articles from the corporate website, checking the layout too, one by one. With Presspage, releases automatically show on the homepage and, if we use tags, we do not need to put all the articles into a category by hand.”

Jarosław R. Morawski
 e-commerce & CRM, Mercedes-Benz Poland

Consistent branding, zero effort

Mercedes-Benz Poland needed a newsroom that matched the global corporate identity — without building from scratch.

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The Presspage team worked with Mercedes-Benz Poland to build a newsroom template that mirrors the look and feel of the global site. The result? A local newsroom that feels part of the bigger brand — but managed entirely by the local team.

  • Newsroom design mirrors the corporate site.
  • No need for extra design work.
  • Press releases feel official, every time.

 

“It’s also important for us that our newsroom matches the corporate identity. The look and feel of the Mercedes-Benz Poland newsroom are similar to the Corporate Mercedes-Benz Media site because we worked on a template that matches.”

Jarosław R. Morawski
e-commerce & CRM, Mercedes-Benz Poland

Ready for a PR systems reboot?

We've got you covered. Book a demo with our friendly team and see what Presspage can do for you! 

The results

Thanks to Presspage, Mercedes-Benz Poland found a faster way to work — with fewer errors, less effort, and a newsroom that looks the part.

• Valuable hours saved thanks to auto-publishing.
• Simple errors avoided with better workflows.
• A polished newsroom that matches global brand standards.
 
Want to see how Presspage can transform your brand’s PR workflow? Book a demo today.
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"The biggest advantage of using Presspage compared to the old system is the time spent to publish a press release… Our colleagues are all satisfied, we only have positive comments."

Jarosław R. Morawski
e-commerce & CRM, Mercedes-Benz Poland

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We had set the expectation for where people could find information, and where we would be updating it. It was a much, much smoother process from our perspective. We have established ourselves, not only during emergencies, but just in general, as the source of [campus] information, and that we also provide accurate information as quickly as possible.

Katie Chapell

Web and Social Media Specialist,
CSUSM
 

 

Ready for a PR systems reboot?

We've got you covered. Book a demo with our friendly team and see what Presspage can do for you! 

Ready for a PR systems reboot?

We've got you covered. Book a demo with our friendly team and see what Presspage can do for you!